Who we are
Full marketing strategy and performance marketing — guaranteed to hit your KPIs.
We don't just advise — we run the whole engine. Full-funnel strategy plus hands-on performance marketing across paid, SEO, content, and lifecycle. And we stand behind it: we guarantee the KPIs we agree on.
How we work
Strategy and performance, under one roof.
"Most agencies sell you a strategy deck or a pile of ad spend. We do both — and we tie the whole thing to the numbers that actually matter to your business."
We run full-funnel marketing strategy and hands-on performance marketing as one motion — paid acquisition, SEO, content, and lifecycle, all pointed at the same KPIs. One team, one plan, one number to move.
And we hold ourselves accountable to your numbers. We agree the KPIs up front and report against them every step of the way — no vanity metrics, no moving goalposts.
What we believe.
Four operating principles that show up in every project, every deliverable, every conversation.
Full strategy + performance marketing
We run the whole engine — full-funnel marketing strategy and hands-on performance marketing across paid, SEO, content, and lifecycle. One team, one plan, one number to move.
Accountable to your KPIs
We agree the KPIs up front and stand behind them — every plan, channel, and report is built around the targets we set together.
Senior-only delivery
No junior account managers, no agency-of-record bloat. Every account is run by a partner-level operator with 8+ years in B2B SaaS.
An offer with skin in the game
Transparent pricing, no endless lock-ins, and real accountability to your numbers. We win when your pipeline does — not when the retainer renews.
Who's behind it
The people behind SaaS Marketing Agency Digital.
Built deliberately, grown slowly — and led by an operator who's still hands-on in every engagement.
Founder
Raf Iervolino
Raf founded SaaS Marketing Agency Digital to give B2B and B2C SaaS companies one partner for both sides of growth — full marketing strategy and hands-on performance marketing, accountable to the same KPIs.
He leads strategy across every engagement, pairing full-funnel planning with the day-to-day execution that turns a plan into measurable pipeline.
The team
Behind Raf, the specialists who deliver.
A senior team across SEO, paid media, content, lifecycle, operations, and engineering — running the day-to-day execution that delivers your KPIs.
Alessio Poletti
Copywriting Manager
Giovanni Musumeci
Head of SEO
Iryna Chelysheva
Operations Director
Alex Viviani
Copywriter
Andrea Basili
IT Manager
Luca Romano
Paid Ads Specialist
Manuel Mariotti
Copywriter
Leonardo Bernasconi
Office Manager
Alessandro Zani
Copywriter
Daria Berezueva
Content Manager
A guarantee, not a pitch
Ready to put your KPIs on the line?
Book a strategy call — 30 minutes, free, and unconditionally honest. We'll map your KPIs and the plan to hit them.